Builders look for new allies on the Internet. The employers of the reform, Andimac, has reached an agreement with AliExpress, the global e-commerce platform and part of the Alibaba Group,t o boost online sales of stores specialized in construction materials. This collaboration will allow distribution companies to enter e-commerce and benefit from the Together Without Commissions initiative, thanks to which the marketplace will not charge their local sellers commissions for the sale of products for two months from April 18.
According to the association, this immersion is “totally necessary, since only between 3% and 5% of the sector’s sales are currently online.” The employers’ association maintains that the increasing competition forces local commerce to enter the large electronic commerce platforms, which to date has been a pending issue. Above all, after the current health crisis is showing that companies in the sector cannot depend exclusively on their physical sales.
However, Andimac ensures that this exceptional situation will change many habits, both between individuals and between professionals, so specialized stores must be prepared for a new era, in which online sales will increase significantly and will take on a greater role.
The agreement will help companies in the sector to improve their productivity and learn useful tools to take advantage of the growth potential that their businesses await. Something fundamental today, especially considering that the paralysis of this sector for two months would mean losses of close to 3,000 million euros in the area of ??reform and rehabilitation.
According to Andimac, “technology and online commerce stand out among the challenges that the professional channel will face in the new decade. And this parenthesis in our daily work that has opened the coronavirus crisis can become a turning point to enhance and reinforce our presence on the net.”